Things to Consider Before Hiring a Custom Brochure Printing CompanyPosted on: September 13, 2012, by : admin
Things to Consider Before Hiring a Custom Brochure Printing Company
Brochure printing is cheap, effective, and relevant. This is because it provides information to the masses fast and easy. However not all brochure printing companies are made equal. In order to get the most value for your money and actually produce and disseminate what you need then you might want to consider the discussion below on Hot Prints USA.
Services Offered and Total Cost
Always start with the list of services offered by the brochure printing company to make sure that they can provide what you need. Next determine if the pricing is market based and acceptable. Tip; place great weight on referrals from trusted sources like a tie up company, relatives and associates. However personally inspect previous samples of their work just to be sure that it meets your requirements on Hot Prints USA.
Previous Satisfied Customers
Satisfied customers sometimes allow the print brochure servicer to post their names on a client list and sometimes even give testimonials. Read thru this portion or request to contact several of the previous customers of the print brochure servicer and politely verify the veracity of the list and/or testimonial. Remember, a provider who has been in the business for several years but cannot produce a single testimonial or a client list is a bit dodgy. Move on to the next candidate print brochure servicer.
If you have other requirement (i.e. color brochures, tri fold brochure, delivery, online brochure, dissemination by the printer, etc.) and the same is not on the list of services offered then you might want to request for an accommodation. Or continue your search for a provider that does have the service. Remember, add on services or special requests will have additional costs. Tip; it is better to request for an accommodation with a reliable company you have used before rather than find another printing company.
Content and Layout
The customer determines the content and to a specified degree, the layout of the brochure. However the customer must pay attention to the comments of the printer, especially when it comes to layout and the visibility or readability when printed. This is because the final product may not be the same as your sample. Remember if you force the printer to follow your layout even after getting a warning from the same you may end up with an unreadable brochure on Hot Prints USA which you cannot refund because of your own fault.
Color Options on Hot Prints USA
Nowadays colored brochures are easy and cheap to print. Of course colored printing has an additional charge but nowadays the difference is not that big and the actual price is manageable for mass production. However just like the layout you need to consider the input of your printer because the mass produced output may not be the same as your home printer made or computer viewable output. Tip; it is a good idea to be present during the first few runs in order to get real time data on the output and then modify the same as soon as possible.